#1 Create a nice designed website
Yeah, definitely! How can we go fishing without a fishing rode? You can create yourself or, easily, use available real estate templates to ease your work. There are obviously hundreds of themes out there, but carefully consider before making a decision because it will go with you to promote your business days and days later. From my point of view, you should choose the real estate template that catches the web design trends in 2017. By this way, your website won’t look “out of fashion” in the online business world. Obviously, the more beautiful your site is, the more attractive it is to visitors and make them to come back!
#2 Re-design your blog posts
There is no doubt that blog posts are one of the effective tools to keep traffic. So what do you need for a blog page of a real estate website? Normally, tips, tricks, updated information are concerned matters. However, do you need something more special? Just take a few seconds to think of designing each blog post as each landing page, which can keep visitors stay on your site longer and lead them to be involved in other activities.
Most blog traffic coming through your site is going to read your post and leave. Designing your blog page as a mini-landing page will allow you to maximize your potential of converting leads from that incoming blog traffic. Take a try?
#3 Optimize the blog posts
Optimization is not an easy task and you need to take time also know some tips to hack the work. Confused? Don’t need to much worry because right here is how to optimize your blog posts for clients and search engines
#4 Get rid of pages
Although Content is the King, but it doesn’t mean that the more content there is, the better your site is. Use Google Analytics to know which pages are attractive to visitors most, and vice versa. Less is more. People don’t have time to look at every thing, but just keep in mind what is impressive and informative.
#5 Update content
Once you have decided which pages you are going to keep on your site, it’s time to change up the content. Usually, the about page seems to be the hardest to write. Who doesn’t want to talk about themselves in an impressive way! I recommend that you write about your agent and act as though you are having a conversation with your readers. The about page is one of the most important pages on your site , so take the time to make it look good!
Information of agent, property details and searching function are three indispensable elements of a real estate website you need to keep an eye on and update regularly. Make searching for a property easy as a piece of cake!
#6 Use a seller magnet
This is the 6th tip of how to make your real estate website get more leads. There are many different types of landing pages you can have on your real estate website. And you definitely want to set up the seller landing page for your site. If you have a Leadsite, then you’ve already got a build in seller landing page, otherwise I recommend setting up really all your landing pages with Leadpages. Actually, having a seller landing page is truly the best way to get home valuation leads online.
#7 Share your lisitngs on social media
We are living in a flat world where we can find whatever we want on the Internet, so do some sharings on Facebook, Google plus, LinkedIn, etc can help you a lot. Your network can easily share your listings and do a lot for you.
Watch out, however! Simply posting listings with no context can have the reverse effect and the Likes and Followers you have slowly built will quickly disappear. If there is a listing with an appealing narrative, then make sure to comment about the listing and explain why you think your network needs to see it.
#8 Optimize the website
Obviously, your website needs to be optimized for mobile, but it’s just the beginning.
When it comes to real estate, a mobile-ready lead capture website is a must. Over 80-90% of buyers are starting their search online and at least 30% of those searching for a home are doing it from a mobile device.
Don’t forget to include your phone number right in the header of the site, which means clients can click many times to contact you without accessing the contact page. By this way, your real estate website can get more traffic than you expect.
#9 Lock content to increase interaction. Sounds good?
What’s your purpose of owning a real estate website? Reaching more customers to generate our business? How to get more potential customers is always a question to entrepreneurs. Why don’t you think of Leadlock as a solution! Your content is interesting and you believe that, so don’t always give it free. Everything has its price and basically, the price to get accessed to your content is just interact with you on social networks. So simple!
How to do that?
Just add #lock behind any of your blog posts URLs, and you’re done! And think of using joomla locker module with beautiful design to help. It is a great solution if you want to put your site on map.
#10 Speed up your site
No audience wants to visit a website that takes more than 5 seconds to load! Actually, to speed up your site, you need to concern about image, video and content optimization as they form your site.
Tell me do you want to speed up your site?
Wrap up
I know there are more than 10 tips for a great real estate website that drives more leads and listings, but these are 10 hacks thought to be basic and simple, at least I think so. If you know more, pls kindly share by leaving comments below this post to help others.
Oops! Remember the gift I told you before. It’s an ebook of how to build a lead generating real estate website, but I think you can apply not to real estate sites but also other sites.
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